Avanti Communications has announced its plans to revamp its strategy and transition into a multi-orbit operator. As part of this new strategic positioning, Avanti is in talks with a leading Low-Earth Orbit (LEO) operator to secure capacity. Additionally, the company will be making significant investments in its managed services capabilities.
The aim of this strategy is to transform Avanti from an operator of satellites in Geostationary Orbit (GEO) into a global multi-orbit provider of fully integrated connectivity services and solutions. By doing so, Avanti seeks to better cater to the diverse needs of its customer base.
Avanti Communications, which has been in operation for over 20 years, recognizes that the space industry and telecoms are now intertwined. With increasing competition for capacity, the company believes that the value will shift towards services and solutions rather than raw connectivity.
Rather than investing in new satellites and expanding its coverage and capacity, Avanti is prioritizing strategic partnerships and focusing on enhancing its service offering. This approach allows the company to remain agile, responsive to industry trends, and meet the evolving needs of its customers, all while maintaining its high level of performance, reliability, and quality of service.
Avanti CEO, Kyle Whitehill, expressed the importance of adapting to the changing dynamics of the industry. He emphasized the need to move beyond traditional satellite operations and to embrace the growing demand for connectivity services and solutions.
The company’s decision to become a multi-orbit operator showcases its commitment to innovation and its dedication to providing tailored and comprehensive connectivity solutions to its customers.